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We create strategic content for a positioning that generates results and helps you sell more every day.

Marketing management is also part of the process — your company will have a qualified team to generate leads and recurring sales in the digital space.

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+9 mil

jobs Approved

+15

years of experience

+350

clients served

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Content & audiovisual creation

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1

Strategic Content Planning

Defines content pillars (e.g. authority, value, engagement, sales).

- Creates an editorial calendar aligned with the brand’s objectives.

- Studies the target audience and industry trends to guide content production.

2

Social Media Content Creation

- Produces captions, scripts, carousels, static posts, Reels, and Stories.

- Ensures the language is aligned with the brand’s tone of voice.

- Adapts content formats for each platform (Instagram, TikTok, LinkedIn, etc.).

3

Creative Direction & Visual Production

- Guides the creation of visuals, videos, and layouts.
- Works with designers and editors to maintain visual consistency.

- Ensures content is visually appealing and aligned with the brand’s identity.

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Highly Qualified Clients
& Leads with
Precision Paid Traffic!

1

Campaign Planning & Creation

- Defines objectives (sales, leads, traffic, engagement).

- Segments the ideal audience.

- Selects the best channels (Meta Ads, Google Ads, TikTok Ads, etc.).

- Creates the campaign structure, including campaigns, ad sets, and ads.

2

Paid Media Management

- Monitors ad performance daily.

- Optimizes budgets, bids, and targeting.

- Pauses what underperforms and scales what delivers results.

- Tests creatives, copy, and calls to action (A/B testing).

3

Metrics Analysis & Reporting

- Interprets data such as CPC, CPM, CPA, ROAS, CTR, etc.

- Generates reports for the client or marketing team.

- Uses data to drive strategic optimization decisions.

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Google Optimization

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1

Google ads
(To rank higher in search results)

2

SEO (Search Engine Optimization)

3

Google My Business (ongoing profile updates)

+ Ideal Customer Profile Definition

This involves creating detailed persona profiles based on demographic, behavioral, and psychographic data.

+ Sales Funnel & Customer Journey

A well-structured sales funnel helps visualize the stages a lead goes through until purchase, allowing actions and content to be optimized for each phase.

+ Implementation of Marketing Automation Systems & CRM

Implements marketing automation tools (such as HubSpot, RD Station, Mailchimp) and CRM systems (Customer Relationship Management, such as Salesforce or Pipedrive) to optimize lead capture, nurturing, and follow-up.

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CASES

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POSITION YOUR BRAND AND
ATTRACT QUALIFIED CLIENTS!

A well-applied study, thoughtful and responsible branding, and brand implementation with a visual identity that will be memorable and truly set you apart from the competition!

CONTATO: (67) 99126-4723

Rua Clóvis Bevilaqua 330 - Jardim São Bento - Campo Grande - MS - 79004-630

Agência de Marketing e Branding em Campo Grande MS.

Copyright © 2011 Orangetango

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